“To combine or edit existing materials
to produce something new.”
For the past 4 weeks we’ve been working with Remix and Culture jamming in order to create something new out of something existing.
My group chose to remix street signs and conduct a small social experiment, you can see the result below.
Our idea was to explore and challenge the authority of characters and symbols in public spaces. Our goal was to make people stop and think critically about the various impressions we are bombarded with, and not just blindly accept authoritarian looking messages as the truth.
The sign says “Beware! Flying feces”
The best remixes are often the simplest, so we chose to alter an existing street sign with our own print and message, and put them up in various weird places in public, to see peoples reactions.
The reactions were very different, some laughed, some looked around cautiously, and a lot passed by, not noticing it what so ever. Also, when we set out to put up the signs life happened, and we had to scrap the ‘No asians allowed sign’ as it came off very racist and blurred our overall message.
The signs we created were very realistic. Would you obey this sign?
This is definitely not the last time I’m using street signs in my work.